It’s clear why less people are seeing the updates you post on Facebook. During the World Cup, your content was competing for news feed space with 3 billion engagements generated solely from the tournament.
There are now over 1.28b people and 30m brands using Facebook each quarter. With increased competition for exposure, businesses, especially small businesses with a smaller ad budget, are going to have to get creative to continue expecting exposure from the social network.
Despite declining reach and a more competitive landscape for business, Facebook outperformed market expectations. Lets dig into 25 updated data points, 9 new updates, and what small businesses need to know from Facebook’s Q2 earnings call.
25 Facebook Facts and Statistics
Facebook Daily Active Users
Facebook Revenue Per Location
Authored by Nathan Latka via business2community.com.